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The acquisition significantly enhances Brook + Whittle’s position in e-commerce and digital label printing in North America.
April 6, 2022
By: Steve Katz
Associate Editor
Brook + Whittle has announced that it has signed a definitive agreement to acquire the Custom Labels Group within Cenveo Worldwide Limited. The acquisition significantly enhances Brook + Whittle’s position in e-commerce and digital label printing in North America. “Cenveo’s Custom Labels Group is a differentiated business with incredible experience in short run volumes, fast turnaround service, and great product quality, all delivered through some of the world’s most advanced digital systems,” states Mark Pollard, CEO of Brook + Whittle. “This acquisition places Brook + Whittle at the forefront of digital transformation in the label industry. Regardless of whether our customers require one or one billion labels, the combined platform has the capability to deliver high quality, custom designed products with the industry’s fastest lead-times. Brook + Whittle welcomes the Custom Labels Group employees, and we are excited about our collaboration to provide unmatched capabilities and value to our respective customers.” “We are excited to accelerate our growth in joining the Brook + Whittle team,” adds Andy Johnson, president of the Cenveo Custom Labels Group. “Their coast-to-coast platform and broad portfolio of capabilities will bring additional value to our client base and my team, and I look forward to bringing our expertise, industry-leading turnaround times, and outstanding product quality to the Brook + Whittle business.” Robert Burton, Jr., CEO of Cenveo, comments, “First and foremost I would like to thank our remarkable employees for their commitment and excellence. We are proud of the business we have built and are pleased the Cenveo Custom Labels Group will be joining the team at Brook + Whittle. This transaction delivers great value to our shareholders and demonstrates the success of our strategic plan. Going forward, Cenveo is in an advantageous position as we look forward to our continued standing as North America’s leading envelope manufacturer.” David Golde, managing director at Genstar, says, “Cenveo’s Custom Labels Group is a fantastic business that fits squarely into Genstar and Brook + Whittle’s thesis of expanding the capabilities of Brook + Whittle to drive increased value for its customers. Genstar is excited to continue supporting Brook + Whittle’s impressive growth through meaningful internal investments, as well as continued M&A to broaden and strengthen the company’s portfolio of products and services.” Wells Fargo Securities and O’Melveny & Myers advised Brook + Whittle and Genstar. Credit Suisse served as financial advisor to Cenveo on the transaction. AlixPartners acted as carve-out and operational advisor to Cenveo. Credit Suisse is providing committed financing in support of the transaction. The transaction is expected to close in Q2 2022.
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